White Gold
Metal Make Up
The base for white gold is pure yellow gold which is too soft to withstand every day wear, so we add several white metals like zinc and titanium for strength and durability.
Color
Because this combination of metals ends up being a shade of light gray, the final step in our process is to coat the ring with a very thin layer of rhodium. This is a precious metal that produces a brilliant white luster.
Durability
In addition to color, rhodium also gives the ring a hard, tarnish free finish so rings made from white gold will easily withstand normal daily wear and will remain bright white without polishing.
Rhodium will eventually wear away however, and your white gold ring should be periodically replated. This is a quick and easy process that can be handled by most any jeweler for around $50.
The frequency with which you need to replate your ring will depend on your lifestyle. If you are particularly active you might want to get it replated every year or two. However, most of our customers find they need to replate every three to six years. With regular replating your ring will last a lifetime.
14K vs. 18K
Both 14K and 18K gold are top quality alloys. 18K gold has a higher gold content than 14K - approximately 15% more - and therefore is considered a bit more luxurious. 18K gold is slightly softer than 14K so it's not recommended if you are active and will be hard on your ring.
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